In recent years, the consumption potential of third- and fourth-tier cities has gradually become prominent. Coupled with the continuous advancement of urbanization policies, the third- and fourth-tier markets have become a treasure trove. For the cabinet industry where market competition is becoming increasingly fierce, if you can catch the 'free ride' in the third and fourth tier cities, you can occupy a new round of market expansion on a certain level.
The third and fourth-tier markets are gradually developing
At present, the development of the cabinet industry in first-tier cities has become saturated, and fierce competition has also caused many brands to stagnate in development. If cabinet companies want to have better development, they must open up a broader market. With the progress of national urbanization, the economy of third- and fourth-tier cities has gradually developed, and the living standards and consumption capacity of township residents have been greatly improved. This is a development for the cabinet industry that is in a downturn in development. Opportunity.
It is true that today’s third- and fourth-tier cities have undergone drastic changes compared to the past, and this change is still continuing. If we simply look at the current level of development of third- and fourth-tier cities, there is indeed a gap between large cities, but Compared with its own ten years ago, it is completely new. If you look at it from a development perspective, today's third- and fourth-tier cities are the first- and second-tier cities ten years ago. In other words, if cabinet companies seize the third- and fourth-tier markets, In the future, it will surely win a new round of development opportunities.
cabinet companies actively tap the third and fourth tier markets
Nowadays, the country’s urbanization strategy is obviously limiting the scale of development of large cities, striving to develop small and medium-sized cities, and taking root in third- and fourth-tier cities, it can be said to cater to the country’s development policies. Brand, which one is not because it has penetrated into the country's development strategy? The rapid development of many cabinet brands has also witnessed the development potential of third- and fourth-tier cities, and with the development of this era, they have further advanced to the peak of development.
From this point of view, due to changes in wage levels and consumption awareness in third- and fourth-tier cities, coupled with the improvement of the cabinet industry in recent years, the main battlefield of the future development of the cabinet industry will largely be Expand in third- and fourth-tier cities. Entering third- and fourth-tier cities may usher in another 'spring' of brand development. Therefore, cabinet companies should seize this development opportunity and actively shift their strategic focus. Cabinet companies should actively follow the pace of national development and march toward third- and fourth-tier cities.
